A few weeks ago, I wrote about Google Panda and it’s place in the Google Zoo for SEO rankings. Panda evaluates the quality of content on your websites and link building content. This is intended to improve consumer experiences and provide higher quality content, as opposed to content that has simply been stuffed with keywords. […]
- Donna Fisher
- October 7th, 2016
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Accelerated Mobile Pages, or AMP, is Google’s newest initiative to optimize and deliver mobile content. Participants in this program find that their sites load almost instantly on handheld devices. AMP was introduced a year ago and has undergone a few changes over the last year. This has led to theories that it won’t be around […]
- Donna Fisher
- September 29th, 2016
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With over 850 million websites in use, it can be challenging to find a domain name that hasn’t been claimed. The government still uses .gov, and .edu is still mostly dedicated to educational institutions. Is .com the best extension for your business? At one time, businesses used the com extension on their domain names. Non-profit […]
- Donna Fisher
- September 22nd, 2016
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Google AMP, or Accelerated Mobile Pages, was rolled out this year. This undoubtedly changes the Search Engine Results Page, or SERP, displayed by the browser as a result of a searcher’s query. It is said that only babies and politicians like change, and both for the same reason, so is AMP a change that will […]
- Donna Fisher
- September 16th, 2016
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Many business owners will purchase multiple domain names in order to “corner the market,” so to speak. When you buy domain forwarding, you can increase the traffic to your site. With masking, you can protect your own privacy. The internet uses IP addresses, and web servers use the Domain Name System to turn domain names […]
- Donna Fisher
- September 9th, 2016
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Internet privacy is hotly pursued by denizens of the www. universe. The threat of identity theft is very real, as is attack by direct marketers, spammers, and hackers. But, is too much privacy possible? The argument over domain privacy is raging as nations debate its specifics, ethics, and legality. Meanwhile, many of us wonder, “What […]
- Donna Fisher
- September 2nd, 2016
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Long before there was email marketing, there were brochures, ads, and flyers. Since the first email traveled between two computers in 1971, it has become ubiquitous in internet communication. For the first time in history, long distance communication can be accomplished for no more cost than the cable bill. Who here remembers paying $1 per […]
- Donna Fisher
- August 24th, 2016
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I learned my SEO back in the dark ages of “keyword stuffing.” Silly me, I thought that when I lost my job in the Great Recession, I could “write for the internet” and monetize my writing ability. That’s when I learned about spinning articles. If you have been in the business for more than 5 […]
- Donna Fisher
- August 17th, 2016
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You work hard to get customers to your website. You keep your site fresh, make sure all of the links work, and send out regular emails with specials and sales. You keep quality SEO content on the internet to draw in shoppers and improve rankings. But, on the site itself, you find abandoned shopping carts […]
- Donna Fisher
- August 10th, 2016
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Have you ever listened to someone with a monotone voice make a speech? If so, then you know why header tags are important. A monotone speaker gives the listener no clue as to priorities in content. The greeting, delivered to the hosts of the conference, has the same inflection, pitch, and tone as the crucial […]